Another analyst firm has downgraded its growth forecast for the global smartphone market, but while US tariffs are a key reason for the shift, there are other issues at play, including weakness in China.
Counterpoint Research on Wednesday revealed that it has revised down its predictions for this year. Having previously expected 4.2% year-on-year growth in smartphone shipments in 2025, it is now looking at a 1.9% increase.
That's quite a change, and the headline reason behind it is of course the tariff issue.
The analyst firm is not the first to change its projections due to the tariffs, IDC having done just that a fortnight ago. But in addition to reinforcing the hypothesis – and it's a very strong one – that the tariffs will hit the world's smartphone makers, the new announcement from Counterpoint also highlights an interesting development in China.
